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Cleaning up the real estate market


For generations, bricks and mortar have been viewed as a solid investment. Yet as real estate prices in parts of the world hit unsustainable heights, a new approach is revolutionising the market.

The future lies in rental growth, driven by green technology and the sharing economy. Today's tenants increasingly demand homes and offices that reflect the environmental standards needed to combat global warming – and their changing lifestyles.

Property owners can use technology to meet their environmental responsibilities and boost rental growth. Smart refurbishment and waste-saving tech are game changers, with the sharing economy a second engine of rental growth.

Animation based on an article from Zsolt Kohalmi, Global Head of Real Estate and Co-CEO, Pictet Alternative Advisers.

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